In 2012 the number of smartphone users exceeded 1 billion for the first time. This staggering figure should have advertisers licking their commercial lips at the prospect of being able to reach so large a pool of potential customers by advertising on the various applications used on mobile telephones worldwide...
Suppliers and customers with contrasting characteristics entering a partnership are faced with a dilemma – putting their individual financial needs first or prioritising the smooth running of the collaboration over profit...
When a project, service or product is a success, how do you keep all those involved happy? It is only human nature to want to be rewarded in the workplace, but what form should this reward take? Some incentives will have a short-term "booster" effect (for the employee in particular) whilst others may prove to be longer-term drivers for continued success for the firm...
No-one is under any illusions as to the level of technical progress made in IT in recent years. Looking in from the outside, software development appears to be not only a lucrative business but also offer a money-spinning, stable career...
