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Financial Times 2024: Rennes SB remains in the world’s Top 100 business schools!

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A successful first edition of the Career Days at Rennes School of Business
A successful first edition of the Career Days at Rennes School of Business

On the 3 and 4 October 2024, Rennes School of Business hosted the inaugural edition of Career Days, an event aimed at fostering career development and strengthening ties with the school’s regional, national, and international partners.

Faculté & Recherche
Vidéos en ligne : une addiction orchestrée

Pourquoi un coup d’œil sur une vidéo de 3 minutes se transforme si souvent en 3 heures de « binge visionnage »...

Publication
Faculté & Recherche
Visibilité des annonceurs : le défi publicitaire des applications pour smartphone

En 2012, le nombre d'utilisateurs de smartphones a dépassé pour la première fois le milliard. Au vu de ce chiffre, les annonceurs devraient se réjouir de la perspective de pouvoir atteindre un si grand nombre de prospects et de clients via la publicité déployée sur les différentes applications pour téléphones mobiles dans le monde...

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Faculty & Research
When East meets West – Negotiation Strategies across Cultures

In the current business climate, cross-cultural negotiations are increasingly commonplace and frequently involve managers who have studied and worked in countries far from home...

Publications
Faculty & Research
When Push Comes to Shove – market entry strategy and its impact on performance

Trust in the strength of your own resources or follow your feelings about the state of the market? In either case, what will be the subsequent chances of high performance and long-term survival? Such is the strategic dilemma faced by all firms trying to find the right time to commercialise their products or services...

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Rise of the Executive MBA in the QS ranking
Rise of the Executive MBA in the QS ranking
Maximum European grant for a research project to promote a more inclusive society
Maximum European grant for a research project to promote a more inclusive society
Financial Times 2024: Rennes SB ranked in the world’s Top 50 for the 5th year running
Financial Times 2024: Rennes SB ranked in the world’s Top 50 for the 5th year running
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