Teaching
- Marketing Fundamentals for undergraduate programmes (French & English)
- Marketing Simulations and facilitation
- Integration seminars / team building for students
- Faculty seminars (teacher training)
Qualifications
- Instructional Designer : Master 2 “Ingénieur en e-formation” Université Rennes 1, France (2020)
- MA International Business, Cranfield School of Management, GB (1989)
- MA European Management, Cranfield School of Management, UK
- BA European Studies, Bradford University, UK
- Diploma Chartered Institute of Marketing, UK
Research interests
- Pedagogy / instructional design in a multicultural / multilingual context
- Technology Enhanced Learning
Work Experience
Academic
- Chief Learning Officer, Rennes School of Business : Faculty training in pedagogy and digital competencies (March, 2019 – Present)
- Assistant Professor (Present)
- Programme Manager “International Bachelor Programme in Management“, Rennes School of Business (2018 – 2019)
Intellectual contributions
Refereed Proceedings - Discipline-Based Scholarship
The experience of giving - a theoretical model and research propositions
Authors: Armand, J. Published in: Academy of Marketing Annual Conference Date: 2008
