Oil and democracy. A Rennes SB conference : 28 March 2019 - 6:00 pm
Oil and democracy. A Rennes SB conference : 28 March 2019 - 6:00 pm
"Transparency is key to maintaining trustworthiness as disclosure tends to win back stakeholder faith and brand belief more quickly than caginess or, worse still, denial...
At a time when many corporations approach climate change as a springboard for bolstering their external legitimacy, rather than as an issue for which not just nature but also society is responsible, attention has started to shift towards the emerging practice and social movement of "Permaculture"...
Whilst branding via online communities is a fairly recent phenomenon, this does not mean that the past does not have a role to play in building customer loyalty...